Terms of Service
Last updated: 11 July 2026
The short version
Aplomb is a practice space, not professional advice. Be 13 or older, use it for yourself, and subscriptions are billed and cancelled through the App Store or Google Play. What you say in practice stays yours.
1. The agreement
These terms are an agreement between you and Cherry Home Unipessoal Lda., a company registered in Portugal (“we”, “us”), and govern your use of the Aplomb app and website. By using Aplomb you agree to them. If you don’t agree, please don’t use the service.
2. Who can use Aplomb
You must be at least 13 years old. If you are under the age of digital consent in your country, you need a parent or guardian’s permission.
3. What Aplomb is (and isn’t)
Aplomb is an AI-powered practice space for conversations. The characters you speak with are artificial, and the scores and coaching are generated by AI — they are practice feedback, not professional advice. Aplomb is not therapy, counselling, medical, legal, or career advice, and it is not a substitute for any of those. AI-generated content can be inaccurate; use your own judgment in real conversations.
4. Your content
What you say in your practice sessions is yours. You grant us the limited license we need to process it — running the conversation, generating your transcript, scores, and coaching, and showing you your progress. See the Privacy Policy for how we handle it (short version: voice is never stored).
5. Free tier and subscriptions
- Aplomb offers free starter sessions and paid subscriptions that unlock the full catalog and unlimited practice.
- Subscriptions are billed by Stripe (web checkout) or by Apple’s App Store / Google Play (in-app), under their respective terms. They renew automatically until cancelled — cancelling stops future renewals but does not end the current period early.
- Purchases are non-refundable, except where a refund is required by law or granted by Apple or Google under their own policies. Nothing in these terms limits your statutory rights as a consumer.
- Prices may change; changes apply from your next renewal.
6. Fair use
You agree not to:
- use Aplomb for anything unlawful, or to generate content that is abusive or harmful;
- attempt to break, overload, reverse-engineer, or extract the underlying models or systems;
- resell or provide the service to others as your own.
We may suspend or terminate accounts that violate these terms.
7. Our content
The Aplomb app, website, brand, scenarios, and scoring system belong to Cherry Home Unipessoal Lda. You get a personal, non-transferable license to use the app; you don’t acquire any ownership in it.
8. Disclaimers and liability
Aplomb is provided “as is”. To the maximum extent permitted by law, we disclaim warranties of uninterrupted or error-free service, and our total liability for any claim is limited to the amount you paid us in the twelve months before the claim. Nothing in these terms excludes liability that cannot be excluded by law, including under mandatory EU consumer protection rules.
9. Ending things
You can stop using Aplomb at any time and request deletion of your data (see the Privacy Policy). We may discontinue the service or terminate accounts for breach; if we discontinue it entirely, we’ll give reasonable notice.
10. Governing law
These terms are governed by the laws of Portugal. If you are a consumer in the EU, you also benefit from the mandatory protections of your country of residence, and disputes may be brought in your local courts.
11. Changes and contact
We may update these terms as Aplomb evolves; material changes will be flagged in the app or on this page. Questions? Email hello@tryaplomb.com.